Your new LinkedIn banner, headline and Featured

Five options, each a different layout. Pick one number and use that option's banner, headline and Featured tile together. Every option sends people to your free $10k Tax Saving Challenge with the keyword “$10k”, the same one you've used before. Each banner is shown at real phone size too, so you can see it reads.

How to put it live

  1. Pick one option below.
  2. Upload the banner. It's already 1584 × 396.
  3. Paste the headline into Edit intro.
  4. Featured → Add a link → your challenge page, then upload the tile as its image.
  5. Reply to every “$10k” with the link, then the DM below.

Five options

Option 1Your face, your buyer, your authority. The one we'd pick.
Ben Nash

I help Aussie tech workers turn their shares into real wealth | Adviser on $2.5B | Author, Virgin Millionaire (Wiley) | As seen on NINE, 7, 10, SBS, ABC | DM "$10k"

164/220 characters
Featured
On a phone

This is the real size on a phone. Every word is readable.

Option 2Leads with your Wiley book, which people already recognise.
Ben Nash

The step-by-step guide to your first million | Author, Virgin Millionaire (Wiley) | Founder, Pivot Wealth | Adviser on $2.5B | DM "$10k" for my free tax challenge

162/220 characters
Featured
On a phone

This is the real size on a phone. Every word is readable.

Option 3The free challenge as the big promise. Loudest on a phone.
Ben Nash

Find $10k+ in tax savings in 7 days with my free challenge | Adviser on $2.5B for high-income Aussies | Author, Virgin Millionaire (Wiley) | DM "$10k"

150/220 characters
Featured
On a phone

This is the real size on a phone. Every word is readable.

Option 4Leads with your biggest number and your TV.
Ben Nash

Adviser on $2.5B for high-income Aussie families | Author, Virgin Millionaire (Wiley) | Columnist, The Daily Telegraph | As seen on NINE, 7, 10, SBS, ABC | DM "$10k"

165/220 characters
Featured
On a phone

This is the real size on a phone. Every word is readable.

Option 5Your own best tech hook, word for word, next to your face.
Ben Nash

RSUs can leave you a tax bill bigger than your shares. I fix that for Aussie tech workers | Adviser on $2.5B | Author, Virgin Millionaire | DM "$10k"

149/220 characters
Featured
On a phone

This is the real size on a phone. Every word is readable.

The one-shot DM

Send it to anyone who likes or comments on your posts, or who's just connected. Swap the highlighted bits for each person.

Hey [FIRST NAME] - I'm just about to head out the door to [pick up the kids] and thought I'd send this through quickly before I forget.

I saw you [liked / commented on] my post about [TOPIC] (or: thanks for connecting!), so I wanted to properly introduce myself.

I'm Ben, I'm a financial adviser and I run Pivot Wealth. We help people in tech who earn well, get paid partly in shares, and still feel like they should be further ahead by now.

I had a look at your profile and you reminded me of [CLIENT NAME] I was just catching up with.

[He/She/They] had RSUs piling up because deciding felt risky, and a tax bill every year on shares they hadn't even sold. [RESULT]

The reason it works so well is because we set rules that fire on vest day. A set portion gets sold, the tax gets parked on purpose so the bill doesn't raid your savings, and the rest goes into a plan you control instead of a price you can't. On average our clients' plans come out $71,203 a year ahead, after our fees.

It's taken us eleven years and close to 400 new clients a year to really dial this in.

And right now, we've got an offer where [THE OFFER].

As you can imagine, the "I'll deal with it after the next vest" habit isn't a big fan of us haha. But we don't mind, the more people who stop making an annual donation to the ATO, the better.

Anyway, I really gotta run or I'll be late for [ACTIVITY].

Happy to walk you through how it works? I've got [TIME 1] or [TIME 2] free tomorrow?

If not, no biggie at all. Happy to just send you our free 7-day $10k Tax Saving Challenge instead.

Nice to meet you!

Cheers,
Ben

Before it goes live

  • RSUs and share schemes: check that the challenge covers them, since options 1 and 5 lead on shares.
  • One savings number: the challenge page says it's built for people saving $10k a month, but your posts say $5k. Pick one.
  • Tech or families: options 1 and 5 speak to tech workers, and options 2 to 4 to high-income families, like your current headline. Pick the buyer you want more of.